OKX

Platinum Jubilee Commemorative Coin NFT

OKX, one of the world’s largest crypto exchanges, wanted to make some noise during the Queen’s Platinum Jubilee weekend. The brand wanted to put its spin on the traditional commemorative coin by creating the world’s first NFT version.

Taking the recognised format of the daytime TV infomercial, we OKX’d it, complete with bad graphics, a suave presenter and our very own functioning 0800 number that people could call. The campaign then launched on LadBible for a full 24-hour takeover during the Jubilee weekend.